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February 3, 2008 7:35PM

Do Corsicans Buy GPS Devices?

By Jim Di Liberto

Napoleon
Garmin

Garmin tries to make a dent in the GPS market in this ad where Napoleon motors around Paris before meeting up with his troops. Cute, and they get credit for mixing French soldiers and rock. Now, if only Napoleon had that GPS to help him in Russia…

Heart
CareerBuilder.com

Um….. ew. A heart jumps out of a woman’s chest, walks up to her boss, and quits. Then, we are told to follow our hearts as her heart walks out the door. Pretty gross, but really compelling. Everyone around me at this Super Bowl party couldn’t take their eyes off it.

Thriller
Life Water
Lizzards dance to thriller. I thought Geico had cornered the market on talking lizards - and the Philippines prison system had the monopoly on Thriller.

The Corner Dealer
The Anti-Drug.com
The government makes a bold statement in ponying up the bucks to spread the anti-drug message to the widest possible audience.

GMC Hybrid
GMC

I know, I know - you are trying to be green by rolling out a hybrid truck. Yes, it’s hard work. But, seriously - a commercial based on the myth of Sisyphus? Nietzsche is a bit much during the Super Bowl.

Carlos Mencia
Bud Light
No, this ad doesn’t play on ethnic stereotypes at all. As an Italian, all I can say is fughetaboutit.

 

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